Leadership that turns digital commerce into momentum.

Jeff Snyder is a global ecommerce executive and P&L leader with 20+ years building direct-to-consumer growth for multibrand, billion-dollar organizations.

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Leadership ledger

The leadership work that makes the difference.

01

Enterprise replatforming

Leads global platform migrations across Shopify Plus, Salesforce Commerce Cloud and Adobe, connecting to various ERP's.

02

Global D2C growth

Owns complex direct-to-consumer P&Ls, market expansion, portfolio strategy, and commercial performance across regions.

03

Performance & lifecycle

Builds accountable marketing, customer-data, reporting, and operating systems that turn investment into measurable outcomes.

Career index

Built for scale. Trusted with change.

Jeff has led ecommerce, retail, digital marketing, and transformation work across global consumer, outdoor, and music brands in North America, EMEA, and Asia Pacific.

2025–26

Revelyst Outdoor Performance

Digital Transformation Leader, Consulting

Led a multi brand migration from Salesforce Commerce Cloud to Shopify Plus in a record seven weeks against an eight-week deadline, delivering 30% under budget.

2023–25

Gibson Guitars

Global Vice President, DTC, Ecommerce, Retail & Digital Marketing

Drove 30% year-over-year DTC revenue growth while the broader music category contracted, and delivered $1.5 million in annual OPEX savings through platform consolidation to Saleforce.

2010–22

Amer Sports

Global Vice President, D2C Ecommerce, Digital Marketing & Omnichannel

Built a single-market launch into a $500 million global D2C P&L spanning 150+ web shops across 41 countries.

Selected impact

Proof, not noise.

A concise framework for how Jeff approaches complex leadership work.

$500M

Global D2C P&L

Scaled Amer Sports from one market to a $500 million direct-to-consumer portfolio across 41 countries and more than 150 web shops.

30M+

Consumer relationships

Built lifecycle infrastructure on Salesforce Marketing Cloud and grew a segmented consumer database beyond 30 million individuals.

$1.5M

Annual OPEX savings

Delivered recurring operating savings by consolidating ecommerce platforms and bringing data, reporting, and teams into focus.

The next chapter

Looking for a leader who can move digital commerce forward?

Download Jeff’s executive overview or start a focused conversation about your direct-to-consumer, digital transformation, or global growth opportunity.

linkedin.com/in/jeffsnyder435